Google Tools

Google - search engine and Internet service provider:
In 2001 Google search engine was launched and quickly became the most popular search engine in the world. It's success derived from, among other things, a method of ranking Web sites according to their importance and the use of keywords that Google finds most popular. Google is adding new contents every day to its index via software called spider or crawler, which scans the network in an attempt to find new pages to transmit the information to the Google's reservoir. In addition to search databases of Google, it provides several useful tools:

Google Adwords
This is Google's advertising system which places links in a prominent place in the search results. The system works for payment per entry, ie, the advertiser will pay for each click on the link and in accordance with the amount he pays will be determined location in the search results. You can pat per hour and choose which hours the link is published. It should be noted that the percentages entrance through sponsored links are lower then the percentages of entrance through organic search results links, that is why it's recommended to promote the site through the links that is not sponsored.

Google AdSense
That is a part of Google Adwords that advertise and displays advertisement on web pages and sites. The ads are not random and suited to the site's content, so the site displays content similar to it's own using advertising called "contextual advertising" and earns money for every entry to the ad. Google is choosing the relevant ads by it's own, all you need to do is to place the ads on your site in a good location – better a place where you have text. It is important to remember that the first goal of the owner of the site is to promote their own site and not the ads, so he has to pay attention not to place the ads that will attract the attention of the surfer over his own site, and still attract attention to the ads.

Google Apps
This is a collection of Web-based programs or files storage that run in lodging a Web browser, the software provides an e-mail services under the domain name of the users. The service includes other functions besides e-mail box; calendar, journal, google talk, Spreadsheet, and more. Standard Box lodging (2 GB) is free, and big boxes require a payment once a year. It's recommended for large companies to use google apps services because there is no need to install software and user account access from any location is possible, communication between employees is simple and fast.

Google Docs
This is a free service that provides the functions of the "Office" software without the need to install software on your computer. The service is located in the browser and allows to create, lodge and share documents, Spreadsheet and presentation. It's also possible to import files from "Office" software to Docs. The innovation in this service is that the documents are stored online and you can open them from anywhere without the need for external interfaces, and users can work on the same document simultaneously.

Google's other tools:
Google Scholar
Search engine for academic materials, there is a full access for some of them.

Google Translate
Automatic translation of texts and web pages being translated into many languages.

Google News
A customizable site that displays the new.

google earth
Map of the world three-dimensional view that allows an impressive turn around in a virtual world to sense like you are there.
With this satellite technology.

There is no doubt that Google made the developed changes in our lives. it's helps us in our lives but with this situation, but is it good for us or whether the technology violates the rights of us as, in particular when we wants some privacy, what is our legal rights about our contents?